Registration of a trade mark offers different, and important, protections to the registration of a business name.  Whilst both can be used to identify your business, registering your business name does not give you legal proprietary rights over that name. Business Name A business name is the name under which your business operates.  You only need to register a business name if you are trading under a name that is

WHO OWNS A LIQUOR LICENCE? WHAT ARE THE LESSOR’S RIGHTS? It is a common misconception that the licensee owns the liquor licence and that they can take it with them to whatever premises they trade from. Whilst liquor licences are issued to specified persons or entities (the licensee), they are only authorised to sell liquor at an approved licensed premises. Both the licensee and the licensed premises must be approved